Frequently Asked Questions
What makes KULER® different from other athleticwear?
KULER gear uses thermochromic yarn — a patented technology that changes color based on body heat and exertion. This isn’t sweat-activated or just a gimmick; it’s real-time visual feedback built directly into the fabric.
How does the color change work?
Our proprietary yarn is infused with a safe, heat-sensitive pigment that reacts as your body warms up. When you hit certain temperatures, the fabric changes color, revealing dynamic patterns, logos, or phrases. Cool down, and the original color returns.
Will the color-changing effect wear off after washing?
No. KULER sportswear is machine-washable and built to last. The color-changing effect is permanent and will continue to work through hundreds of uses and wash cycles.
Does the color change happen from sweat?
No — KULER is engineered to respond to body heat and exertion, not moisture or sweat. This keeps your gear looking clean and sharp while still visually responding to your workout intensity.
Is KULER the same as Radiate Athletics?
No — KULER® is a completely new company with entirely new thermochromic technology. While our founder, Ken Crockett Jr., was also the creator of Radiate Athletics, that company closed many years ago. After nearly a decade of research and development, Ken perfected a next-generation color-changing yarn and fabric, far more advanced than anything before. That breakthrough led to the launch of KULER, the first brand to commercialize this revolutionary new sportswear technology.
Pre-Orders
We’re currently accepting pre-orders as our first manufacturing cycle is underway. Production will be completed in October 2025, with all pre-orders shipping that same month. To secure your shirt from this first limited production run, place your pre-order or reserve your shirt(s) today. Your satisfaction is our priority — we offer a full guarantee and accept returns for sizing issues or manufacturing defects. For questions or support, contact us anytime at info@kuler.io.
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What platform should I use for my eCommerce store?
The best platform depends on your needs. Shopify, WooCommerce, and BigCommerce are popular options that offer usear-friendly features, while more custom solutions like Magento or headless commerce platforms are ideal for complex businesses.
How do I drive traffic to my online store?
The best platform depends on your needs. Shopify, WooCommerce, and BigCommerce are popular options that offer usear-friendly features, while more custom solutions like Magento or headless commerce platforms are ideal for complex businesses.
How do I start an eCommerce business?
The best platform depends on your needs. Shopify, WooCommerce, and BigCommerce are popular options that offer usear-friendly features, while more custom solutions like Magento or headless commerce platforms are ideal for complex businesses.
How do I handle shipping and fulfillment?
The best platform depends on your needs. Shopify, WooCommerce, and BigCommerce are popular options that offer usear-friendly features, while more custom solutions like Magento or headless commerce platforms are ideal for complex businesses.
How do I build trust with my customers?
The best platform depends on your needs. Shopify, WooCommerce, and BigCommerce are popular options that offer usear-friendly features, while more custom solutions like Magento or headless commerce platforms are ideal for complex businesses.
What platform should I use for my eCommerce store?
The best platform depends on your needs. Shopify, WooCommerce, and BigCommerce are popular options that offer usear-friendly features, while more custom solutions like Magento or headless commerce platforms are ideal for complex businesses.
How do I drive traffic to my online store?
The best platform depends on your needs. Shopify, WooCommerce, and BigCommerce are popular options that offer usear-friendly features, while more custom solutions like Magento or headless commerce platforms are ideal for complex businesses.
How do I start an eCommerce business?
The best platform depends on your needs. Shopify, WooCommerce, and BigCommerce are popular options that offer usear-friendly features, while more custom solutions like Magento or headless commerce platforms are ideal for complex businesses.
How do I handle shipping and fulfillment?
The best platform depends on your needs. Shopify, WooCommerce, and BigCommerce are popular options that offer usear-friendly features, while more custom solutions like Magento or headless commerce platforms are ideal for complex businesses.
How do I build trust with my customers?
The best platform depends on your needs. Shopify, WooCommerce, and BigCommerce are popular options that offer usear-friendly features, while more custom solutions like Magento or headless commerce platforms are ideal for complex businesses.
What platform should I use for my eCommerce store?
The best platform depends on your needs. Shopify, WooCommerce, and BigCommerce are popular options that offer usear-friendly features, while more custom solutions like Magento or headless commerce platforms are ideal for complex businesses.
How do I drive traffic to my online store?
The best platform depends on your needs. Shopify, WooCommerce, and BigCommerce are popular options that offer usear-friendly features, while more custom solutions like Magento or headless commerce platforms are ideal for complex businesses.
How do I start an eCommerce business?
The best platform depends on your needs. Shopify, WooCommerce, and BigCommerce are popular options that offer usear-friendly features, while more custom solutions like Magento or headless commerce platforms are ideal for complex businesses.
How do I handle shipping and fulfillment?
The best platform depends on your needs. Shopify, WooCommerce, and BigCommerce are popular options that offer usear-friendly features, while more custom solutions like Magento or headless commerce platforms are ideal for complex businesses.
How do I build trust with my customers?
The best platform depends on your needs. Shopify, WooCommerce, and BigCommerce are popular options that offer usear-friendly features, while more custom solutions like Magento or headless commerce platforms are ideal for complex businesses.
