About Us page: Kuler

About Our Story

Color-changing sportswear powered by your performance. KULER® is the world’s first commercialized sportswear made with thermochromic yarn and fabric — technology that visually reacts to exertion and body heat, not sweat.

Designed for athletes, creators, and anyone who pushes their limits, KULER gear transforms as your body heats up, revealing bold new colors and patterns in real time. This is performance you can see.

Machine washable, dryer safe, and vibrant—pre-order now and stand out in the gym!

Kuler® was created to monitor and display increases and decreases in body and ambient temperatures in real time. Years of painstakingly difficult research and development was needed to create the first mass produced thermochromic yarn that is machine washable, dryer safe and even bleachable while maintaining all of its color intensity and color changing accuracy.

To further advance this technology we then developed the world’s first thermochromic fabric and apparel that reveals and/or hides logos, designs, patterns, and even predetermined messages at different temperatures and times throughout the fabric.

Get ready to revolutionize your fitness wardrobe with our new shirt featuring Kuler® technology! This innovative thermochromic fabric changes colors with your body and ambient temperature, revealing unique designs and messages.

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